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THE FROG BLOG
Marketing insight, practical tips and news from Emerald Frog Marketing.
New articles published regularly.
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How to make your website sticky not bouncy
Did you know that 80% of visitors to your website do not scroll down the page to read more? That means only 20% of visitors will look...
2 min read


5 Link Building Tips to Drive Traffic to your Website
You’ve spent hours writing unique content for your new website. You’ve taken fresh pictures. You’ve spent many nights burning the candle...
3 min read


How will Google’s latest warning affect YOUR business?
Google’s new ranking criteria for responsive websites starts today, meaning that non mobile-friendly websites may see their rankings...
1 min read


Effective SEO: Why you should be using social media
Although Google once allowed the tactic of using link generation as popularity votes, it wasn’t long before they realised that fake...
3 min read


Useful Google Webmaster Resources
Here’s a quick overview of some useful (and free) Google resources: Google Webmaster Tools http://www.google.com/webmasters/tools/ Verify...
1 min read


SEO Basics – there be gold in them log files!
You may be sitting on a goldmine and not even know it! We’re talking about an information goldmine of course, but that can sometimes be...
2 min read


So you have a blog – what next?
So you have set up a blog and don’t know where to go next? Here are our top tips on getting started and ideas on what to write about. 1....
2 min read


SEO Basics – URL Structure
If you’re creating a new website, think very carefully about the URL structure. Firstly, what is an URL? Simple! URLs (Uniform Resource...
2 min read


A Rough Guide to Meta Keywords
Back in the early days of the internet, search engines weren’t quite as smart as they are today. The Meta Keywords HTML tag was...
2 min read


SEO Basics – Good v bad Title tags
If you’re looking to buy a pair of slippers, would you click on the first result that simply said “New Page 1”, or would you click on the...
2 min read


SEO Basics – Writing good Title tags
Some people say that the Title tags are one of the most important factors to consider when optimising your web pages for search engines....
2 min read
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