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  • Jo Evans

Emerald Frog Marketing visits TFM&A

Updated: Oct 19, 2023

TFMA

Last month Emerald Frog Marketing visited TFM&A (Technology for Marketing & Advertising) at the Olympia National, London, the premier event for modern marketers to source and maximise the use of technology powered marketing.


The event was jam-packed with great keynote speakers including Kieran Flanagan, MD at HubSpot talking about the power of adding value to your website content,  and Kjersten Moody, VP Information & Analytics, Unilever, discussing how to use data to drive marketing decisions.  (Top tip: If you are looking to attend the show next year, be sure to book your seat in the main theatres at least half an hour before the start, otherwise you’ll have no chance of getting in!)


We had a good look around the show and met with some great businesses offering unique technologies and software to aid the marketing process, from tracking analytics and intelligence through to monitoring user experience and conversion data. We also sampled “flavoured mist”, an interesting twist on an event table centrepiece!

Flavoured mist

All in all this was another great show from the TFM&A organisers, and we took away some great advice and valuable insights. In particular, we loved the top tips provided by Dave Chaffey of SmartInsights.com 


The next TFM&A show is on 2nd -3rd March 2016, at Olympia National, London, and as part of our ongoing commitment to our customers, we will definitely be attending, to learn from the leaders in marketing around the globe.

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