Emerald Frog Marketing achieves Silver Standard for work experience
Updated: Oct 18
Emerald Frog Marketing has been awarded the “Silver Standard” for their extensive work experience programme supporting young people with career development.
The accreditation has been developed by national employment and skills charity, Fair Train, and Ofsted in light of recent government legislation means that work experience is no longer compulsory in schools. This, combined with the decline of the Saturday job and an ageing workforce, means that young people are struggling more than ever to get work experience and, as a result, employment. Emerald Frog Marketing is helping to change this by offering young people opportunities throughout the year to experience working in the diverse world of a marketing and PR agency.
Jo Evans, Director at Emerald Frog Marketing said: “We are keen to develop local talent and give young people the opportunity to learn the ropes in an award-winning agency. We are delighted that Fair Train has recognised that our work experience programme is highly structured, engaging and helps students develop their soft skills as well as knowledge.”
Beth Gardner, CEO of Fair Train, commented: “Currently, only one in four employers offer any type of work experience, and we don’t think that’s good enough. But with work-based learning on the increase – the Government has recently announced its commitment to creating three million new Apprenticeships, for example – it is vital that we don’t just focus on numbers. We must ensure that all learners receive a high quality work experience.
“Fair Train works with organisations such as Emerald Frog Marketing, which is leading the way in developing high quality work experience programmes in Cambridgeshire. Work Experience Week is the ideal time to showcase the positive work being done by organisations across the country who are reaping the rewards when it comes to work experience, and to encourage others to do the same.”