The Client: Keith Smith Training
The Brief: Keith Smith, a skilled educationalist with extensive experience in course and workshop creation, development, delivery, implementation and evaluation, was looking to develop a new brand for his company that reflected his work within the health and fitness industry but also the corporate education sector.
Keith’s work within the fitness industry includes delivering bespoke training to health clubs around the world, as the Global Master Trainer for Life Fitness and as an independent tutor / assessor for the delivery of IQA of Gym Instructor, Personal Trainer, Group Teaching and Special Populations training courses.
We were approached to develop and launch a new brand and website for Keith Smith Training.
Services provided by Emerald Frog Marketing:
• Logo design and brand guidelines
• Marketing material creation
• Website design and build
The Results: Health and Fitness marketing is one of Emerald Frog Marketing’s specialities. We were thrilled when Keith approached us to develop his new brand and are looking forward to launching his new website.
The new branding and website reflects Keith Smith Training’s unique 6 step learning cycle approach to health club training with the website walking the user through the steps.
The Testimonial: “I love my new brand. It depicts everything I wanted my brand to be and accurately represents the ethos behind my company. I had a very clear idea of what I wanted and Emerald Frog Marketing have delivered exactly what I was looking for.” Keith Smith, Education Director, Keith Smith Training